As part of Choice Hotels’ expansion into Oregon’s growing travel market, the Cambria Hotel Bend debuts a fresh, upscale hospitality experience. To ensure the property delivers an elevated guest stay, the hotel selected advanced in-room entertainment technology, deploying 137 LG 50″ UK777H Series 4K Ultra HD Pro:Centric Smart QNED Hospitality Displays throughout guest rooms and suites.

This forward-looking installation positions the Cambria Hotel Bend as a leader in guest technology, offering vibrant picture quality, smart TV functionality, and customizable tools that support both guests and hotel operations.

The Challenge

As a new property catering to leisure and business travelers alike, Cambria Hotel Bend needed key technology requirements:

First-Impression Technology
Opening with state-of-the-art guest room amenities was essential to set a high bar for comfort and convenience from the moment doors open.

Smart, Engaging Entertainment

Travelers today expect smart TV capabilities, streaming access, and intuitive interfaces, not simply traditional broadcast channels.

Consistency & Future-Proofing

With 137 rooms to outfit, the hotel needed a reliable display solution that could be uniformly deployed, managed, and updated efficiently over time.

The Solution

To meet these goals, Cambria Hotel Bend selected the LG 50″ UK777H Series, a hospitality-optimized 4K QNED display that blends stunning picture performance with LG’s Pro:Centric smart platform.

Key Components Installed

• Product: LG 50″ UK777H Series 4K Ultra HD Pro:Centric Smart QNED Hospitality TV

• Quantity: 137 units

• Deployment: Guest rooms and suites throughout the new property

Why the LG UK777H Series?

The LG UK777H Series delivers a suite of features that align perfectly with modern guest expectations and hotel operational needs:

4K QNED Picture Quality

With Quantum Dot + NanoCell color enhancement and 4K resolution, the UK777H displays deliver exceptionally vibrant, accurate, and immersive visuals for every type of content.

Pro:Centric Smart Hospitality Platform

Hospitality-ready smart features allow hotels to tailor content, branding, and services directly on the TV. Guests enjoy easy access to favorite apps and intuitive navigation.

Seamless Connectivity

Built-in wireless support and smart capabilities allow guests to stream content and connect personal devices with minimal setup.

Commercial-Grade Reliability

Designed for hospitality environments, these displays offer durability and long-term performance to support high usage and hotel operational demands.

Outcomes

The selection of LG’s UK777H Series already reflects a forward-thinking strategy:

Elevated Guest Satisfaction

Modern travelers will enjoy richer picture quality, smart navigation, and seamless entertainment experiences, a differentiator that enhances overall stay ratings.

Operational Flexibility

The Pro:Centric platform empowers hotel staff to manage content, settings, and guest services remotely, simplifying day-to-day operations.

Consistent Brand Experience

With 137 uniform displays throughout the property, every guest room will reflect the hotel’s commitment to technology, comfort, and quality.

By outfitting all guest rooms with LG 50″ UK777H Series 4K Ultra HD Pro:Centric Smart QNED Hospitality TVs, Cambria Hotel Bend , Choice Hotels is setting a strong foundation for success at opening. This display solution not only meets modern guest entertainment expectations but also equips hotel operations with the flexibility, management tools, and performance needed to deliver an exceptional hospitality experience.

Plan Your Property's Hotel Tech with Transworld

Looking to outfit a new build or refresh your existing rooms? Contact our hospitality technology products team directly for a free consultation. We’ll help you size, scope, and deliver the right in-room entertainment solution, on time and on budget, backed by hands-on support from our team from start to finish and beyond installation.

We’re happy to recommend the right mix of hospitality TVs, climate control hardware, and in-room tech for your next upgrade. We’ll help you plan the rollout, pricing, and timelines for your property portfolio.