
February 9th, 2026
A set-top box (STB) is an external device that delivers TV content, interfaces, and interactive features to in-room televisions. While STBs were once standard, many modern hospitality TVs now support system-on-chip (SoC) platforms that eliminate the need for separate hardware. Hotels may still use STBs in legacy systems or specialized deployments, but SoC solutions are increasingly preferred for simplicity and lower maintenance.
LYNK Cloud centralizes TV content, casting, and branding through a cloud-based platform.
Google Cast lets guests stream content easily while hotels maintain network security.
Streaming on hotel TVs gives guests access to personal content without shared accounts.
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