

The LG UJ661H Series 43″ 4K UHD Pro:Centric Smart Hospitality TV (43UJ661H0UD) is a next-generation commercial display designed to deliver premium in-room entertainment, smart connectivity, and centralized content management for hotels, resorts, extended-stay properties, and other hospitality environments. Combining crisp 4K UHD picture quality, LG's Pro:Centric® Smart hospitality platform, webOS 25, and an included 2-pole stand, the UJ661H Series provides a flexible solution for modern guestroom entertainment.
Featuring a 43-inch 4K UHD display with 3840 × 2160 resolution and 265-nit brightness, the 43UJ661H0UD delivers detailed images and vibrant picture quality. Support for HDR10, HDR10 Pro, and HLG enhances compatible content with improved contrast, brightness, and image depth, providing guests with a more engaging viewing experience.
At the center of the UJ661H Series is LG Pro:Centric Smart, which enables properties to create customized guest interfaces incorporating hotel branding, welcome screens, property information, amenities, promotions, and other guest-facing content. LG's Pro:Centric hospitality architecture supports data streaming over IP and RF, giving properties greater flexibility when integrating televisions into existing or next-generation guest entertainment infrastructures.
The integrated webOS 25 platform provides a modern foundation for smart hospitality experiences, while built-in Pro:Idiom® DRM supports secure delivery of encrypted premium television content. Hospitality deployment tools such as EzManager and USB cloning help streamline configuration across multiple guestrooms, reducing the time required to deploy and maintain large television installations. Model-specific listings also identify conformal coating on the circuit boards to provide additional protection against dust and humidity.
With its compact 43-inch screen size and included 2-pole stand, the LG 43UJ661H0UD is particularly well suited for standard guestrooms, smaller suites, and properties using hotel casegoods or tabletop television installations. Together, its 4K UHD picture, smart platform, hospitality management capabilities, and commercial-grade design provide a comprehensive television solution for today's connected hotel room.
LG Pro:Centric® Smart hospitality solution
Supports customized hotel interfaces, branding, and welcome screens
Supports property information, services, promotions, and guest-facing content
Built-in Pro:Idiom® DRM supports secure encrypted premium content
HDR support including HDR10, HDR10 Pro, and HLG
Supports hospitality data streaming via IP and RF
USB cloning simplifies configuration across multiple guestrooms
EzManager helps streamline TV setup and deployment
LG Channels support
Conformal coating helps protect internal circuitry from dust and humidity
Commercial-grade architecture designed for hospitality deployments
Centralized hospitality content and television management capabilities
Included 2-pole stand for tabletop installations
Compact 43-inch screen size is ideal for standard guestrooms and smaller hospitality spaces
Suitable for hotels, resorts, extended-stay properties, healthcare hospitality, senior living, and other lodging environments

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